For Fall/Winter 2024/25, Portuguese streetwear brand Ementa unveils a collection that encapsulates the laid-back ethos of its roots. Born from the camaraderie of a group of skater friends in Lisbon, the brand stays true to its origin, celebrating friendship and a shared love for urban culture.
The collection features a range of relaxed silhouettes designed for comfort and effortless style. Oversized shirts, jeans and easygoing pants form the core of the lineup, complemented by hoodies and sweaters adorned with minimalist, monotone graphic prints that reflect the brand’s identity. Muted tones dominate the palette, with earthy shades of brown, dark green, white, grey and black creating a grounded, yet versatile, aesthetic.
A standout piece of the collection is the corduroy puffer jacket, embroidered with the phrase "Moved by Friendship". This heartfelt slogan captures the essence of Ementa, serving as both a tribute to its origins and an emblem of the bond that continues to drive the brand.
Ementa merges functional streetwear with a deep sense of community, offering pieces that not only look good, but carry a story of connection and shared passion.
